Building Corporate Identity in the Economic Crisis Time

the crisis of identity in jhumpa lahiris fiction: interpreter of maladies and the namesake

شکل گیری هویت(identity) مقوله مهمی در ادبیات پراکنده مردم(diasporan literature) می باشد. آثار جومپا لاهیری(jhumpa lahiri) ، نویسنده هندی آمریکایی، در سالهای اخیر تحسین منتقدین را به خود معطوف کرده است. وی در این آثار زندگی مهاجران و تلاش آنان برای پیدا کردن جایگاهشان در یک فرهنگ بیگانه را به تصویر کشیده است. این تجربه همواره با احساساتی نظیر دلتنگی برای گذشته، بیگانگی و دوری همراه است. با این ح...

The Corporate Secret Identity

Corporate identity, corporate branding and corporate marketing

Abstract Outlines 15 explanations for the fog which has enveloped the nascent domains of corporate identity and corporate marketing. However, the fog surrounding the area has a silver lining. This is because the fog has, unwittingly, led to the emergence of rich disciplinary, philosophical as well as `̀ national’’, schools of thought. In their composite, these approaches have the potential to fo...

The frailty identity crisis.

Frailty is a common and central problem of old age. Recent research has defined frailty as an accumulation of deficits or as a distinct clinical syndrome involving specific comorbid physical disorders and functional impairment, but the psychological aspects of frailty have received little attention. It is proposed that the onset of frailty is associated with an identity crisis, a psychological ...

Identity crisis?

This article responds to arguments made in a recent paper by Bucholtz and Hall (Bucholtz, M., Hall, K., 2004. Theorizing identity in language and sexuality research. Language in Society 33, 469–515), in which two contrasting approaches to language and sexuality, dubbed ‘‘identity-based’’ and ‘‘desire-centered’’, are identified, and the latter is critiqued. As well as seeking to correct some ina...